CHS AI Brand Visibility (December, 2025)

ChatGPT Visibility Report

AI Brand Visibility for CHS (chsinc.com) points to a low but measurable level of exposure in AI results, with agricultural supply and services leading AI exposure on a Visibility Index of 97, an average rank of 5.0, and appearing in around 100% of measured iterations. Across all 5 entities linked to CHS, the average Visibility Index is about 44, with moderate LLM confidence at roughly 46% and moderate brand discovery around 45%. For the top entity agricultural supply and services, AI responses show very strong confidence at about 94% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. Grain marketing and transportation also contributes to the brand’s footprint, with a Visibility Index of 95, very strong discovery close to 100% and very strong confidence around 88%. In addition, crop nutrients and fertilizers shows extremely low visibility, combining a Visibility Index of 28 with limited discovery near 25% and moderate confidence near 50%. Taken together, these results show that CHS is still early in its AI visibility journey and will benefit from focused initiatives to increase recognition in model responses.

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Company Name: CHS

Website: chsinc.com

Stock Symbol: CHSCO

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Relevant Entities

Agricultural supply and services Crop nutrients and fertilizers Energy production and distribution Grain marketing and transportation Sustainability in agriculture See More Entities

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RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Rank (Avg)

Average ranking position of the entity across all sampling iterations (lower is better).

LLM Confidence

The normalized confidence score the LLM reports for its answers including your brand.

Brand Appearance (SoV)

How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.

Brand Discovery

The probability (as a percentage) that the brand appears in an LLM response for the tested entities.

Brand Target

A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.

Brand Match

Accuracy of matching the results to the intended brand name or website.

Visibility Index

An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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