Builders FirstSource AI Brand Visibility (February, 2026)

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AI BRAND VISIBILITY CHART

ChatGPT Visibility Report

Executive Visibility Summary

AI Brand Visibility for Builders FirstSource (bldr.com) shows a low but measurable level of exposure in AI results, led by construction material supply chain with a Visibility Index of 95, an average rank of 3.0, and discovery in about 100% of sampled responses. Across all 5 entities linked to Builders FirstSource, the average Visibility Index is about 36, with limited LLM confidence at roughly 31% and moderate brand discovery around 40%. For the top entity construction material supply chain, AI responses show very strong confidence at about 89% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. In addition, lumber and building products shows above average visibility, combining a Visibility Index of 87 with very strong discovery near 100% and solid confidence near 64%. Taken together, these results show that Builders FirstSource is still early in its AI visibility journey and will benefit from focused initiatives to increase recognition in model responses.

AI BRAND ENTITY REPORT
Entity Website Rank (Avg) LLM Confidence Brand Appearance (SoV) Brand Discovery Brand Target Brand Match Visibility Index
construction material supply chain bldr.com 3 89% 4/4 / (5%) 100% 100 100%
residential building solutions bldr.com 0 0% 0/0 / (0%) 0% 0 0%
home improvement services bldr.com 0 0% 0/0 / (0%) 0% 0 0%
lumber and building products bldr.com 5 64% 4/4 / (5%) 100% 100 100%
commercial construction resources bldr.com 0 0% 0/0 / (0%) 0% 0 0%
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