Home Depot AI Brand Visibility (November, 2025)

ChatGPT Visibility Report

AI Brand Visibility for Home Depot (homedepot.com) points to a developing but still below-target level of exposure in AI results, with home improvement supplies and tools leading AI exposure on a Visibility Index of 62, an average rank of 1.0, and appearing in around 75% of measured iterations. Across all 5 entities linked to Home Depot, the average Visibility Index is about 58, with very strong LLM confidence at roughly 90% and solid brand discovery around 75%. For the top entity home improvement supplies and tools, AI responses show very strong confidence at about 100% and very strong brand match near 100%, indicating below target visibility quality for the strongest touchpoint. Another key entity, garden and landscaping equipment, holds a below target Visibility Index of 62 with solid discovery (about 75% of responses) and very strong confidence near 100%. In addition, diy project resources and guides shows below target visibility, combining a Visibility Index of 61 with solid discovery near 75% and very strong confidence near 96%. In summary, the patterns here show how Home Depot is interpreted by large language models and provide a roadmap for where to deepen or rebalance AI exposure.

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Company Name: Home Depot

Website: homedepot.com

Stock Symbol: HD

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Relevant Entities

Home improvement supplies and tools Building materials for construction Garden and landscaping equipment Interior design and renovation services DIY project resources and guides See More Entities

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RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Rank (Avg)

Average ranking position of the entity across all sampling iterations (lower is better).

LLM Confidence

The normalized confidence score the LLM reports for its answers including your brand.

Brand Appearance

How many times the brand or website appears in the sampled responses out of total iterations.

Brand Discovery

The probability (as a percentage) that the brand appears in an LLM response for the tested entities.

Brand Target

A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.

Brand Match

Accuracy of matching the results to the intended brand name or website.

Visibility Index

An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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