Walmart AI Brand Visibility (January, 2026)

ChatGPT Visibility Report

AI Brand Visibility for Walmart (walmart.com) points to a solid, above-average level of exposure in AI results, with grocery and household essentials leading AI exposure on a Visibility Index of 99, an average rank of 1.0, and appearing in around 100% of measured iterations. Across all 6 entities linked to Walmart, the average Visibility Index is about 79, with very strong LLM confidence at roughly 97% and very strong brand discovery around 88%. For the top entity grocery and household essentials, AI responses show very strong confidence at about 100% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. Wide product selection availability also contributes to the brand’s footprint, with a Visibility Index of 96, very strong discovery close to 100% and very strong confidence around 92%. Another key entity, online marketplace and delivery, holds a strong Visibility Index of 95 with very strong discovery (about 100% of responses) and very strong confidence near 88%. Overall, the report clarifies where Walmart already performs well in AI results and which entities should be prioritized to further strengthen visibility and consistency.

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Company Name: Walmart

Website: walmart.com

Stock Symbol: WMT

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Relevant Entities

Discount retail shopping experience Grocery and household essentials Everyday low prices strategy Online marketplace and delivery Wide product selection availability See More Entities

Edit & Schedule Reports

RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Rank (Avg)

Average ranking position of the entity across all sampling iterations (lower is better).

LLM Confidence

The normalized confidence score the LLM reports for its answers including your brand.

Brand Appearance (SoV)

How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.

Brand Discovery

The probability (as a percentage) that the brand appears in an LLM response for the tested entities.

Brand Target

A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.

Brand Match

Accuracy of matching the results to the intended brand name or website.

Visibility Index

An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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