Walmart AI Brand Visibility (November, 2025)
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Executive Visibility Summary
AI Brand Visibility for Walmart (walmart.com) reflects a solid, above-average level of exposure in AI results, where grocery and household essentials is the strongest entity with a Visibility Index of 99, typical rank around 1.0, and appearing in roughly 100% of AI replies. Across all 6 entities linked to Walmart, the average Visibility Index is about 79, with very strong LLM confidence at roughly 97% and very strong brand discovery around 88%. For the top entity grocery and household essentials, AI responses show very strong confidence at about 100% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. Wide product selection availability also contributes to the brand’s footprint, with a Visibility Index of 96, very strong discovery close to 100% and very strong confidence around 92%. In addition, online marketplace and delivery shows strong visibility, combining a Visibility Index of 95 with very strong discovery near 100% and very strong confidence near 88%. Overall, the report clarifies where Walmart already performs well in AI results and which entities should be prioritized to further strengthen visibility and consistency.
AI BRAND ENTITY REPORT
| Entity | Website | Rank (Avg) | LLM Confidence | Brand Appearance | Brand Discovery | Brand Target | Brand Match | Visibility Index | |||
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| discount retail shopping experience | walmart.com | 1 | 100% | 3/4 | 75% | 13 | 100% | ||||
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| grocery and household essentials | walmart.com | 1 | 100% | 4/4 | 100% | 100 | 100% | ||||
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| everyday low prices strategy | walmart.com | 1 | 100% | 3/4 | 75% | 13 | 100% | ||||
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| everyday low prices strategy | walmart.com | 1 | 100% | 3/4 | 75% | 13 | 100% | ||||
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| online marketplace and delivery | walmart.com | 2 | 88% | 4/4 | 100% | 100 | 100% | ||||
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| wide product selection availability | walmart.com | 2 | 92% | 4/4 | 100% | 100 | 100% | ||||
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