Marathon Petroleum AI Brand Visibility (November, 2025)

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Executive Visibility Summary

AI Brand Visibility for Marathon Petroleum (marathonpetroleum.com) shows an extremely low level of exposure in AI results, led by petroleum refining and processing with a Visibility Index of 98, an average rank of 1.0, and discovery in about 100% of sampled responses. Across all 5 entities linked to Marathon Petroleum, the average Visibility Index is about 28, with limited LLM confidence at roughly 35% and limited brand discovery around 30%. For the top entity petroleum refining and processing, AI responses show very strong confidence at about 96% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. Another key entity, fuel distribution and logistics, holds a low Visibility Index of 43 with moderate discovery (about 50% of responses) and solid confidence near 79%. In summary, Marathon Petroleum has limited current reach inside AI systems, making this a baseline from which to track gains as optimization work is rolled out.

AI BRAND ENTITY REPORT
Entity Website Rank (Avg) LLM Confidence Brand Appearance Brand Discovery Brand Target Brand Match Visibility Index
petroleum refining and processing marathonpetroleum.com 1 96% 4/4 100% 100 100%
fuel distribution and logistics marathonpetroleum.com 5 79% 2/4 50% 0 100%
renewable energy initiatives marathonpetroleum.com 0 0% 0/0 0% 0 0%
energy market analysis marathonpetroleum.com 0 0% 0/0 0% 0 0%
environmental sustainability practices marathonpetroleum.com 0 0% 0/0 0% 0 0%
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