Stepan AI Brand Visibility (February, 2026)

AI BRAND VISIBILITY CHART

ChatGPT Visibility Report

Executive Visibility Summary

AI Brand Visibility for Stepan (stepan.com) shows an extremely low level of exposure in AI results, led by specialty chemical manufacturing solutions with a Visibility Index of 72, an average rank of 15.0, and discovery in about 100% of sampled responses. Across all 5 entities linked to Stepan, the average Visibility Index is about 27, with limited LLM confidence at roughly 23% and limited brand discovery around 35%. For the top entity specialty chemical manufacturing solutions, AI responses show very limited confidence at about 17% and solid brand match near 60%, indicating above average visibility quality for the strongest touchpoint. Sustainable surfactants and additives also contributes to the brand’s footprint, with a Visibility Index of 62, solid discovery close to 75% and very strong confidence around 100%. In summary, Stepan has limited current reach inside AI systems, making this a baseline from which to track gains as optimization work is rolled out.

AI BRAND ENTITY REPORT

Entity	Website	Rank (Avg)	LLM Confidence	Brand Appearance (SoV)	Brand Discovery	Brand Target	Brand Match
specialty chemical manufacturing solutions	stepan.com	15	17%	4/4 / (5%)	100%	100	60%

sustainable surfactants and additives	stepan.com	5	100%	3/4 / (3.75%)	75%	13	60%

agricultural products for crop protection	stepan.com	0	0%	0/0 / (0%)	0%	0	0%

innovative industrial cleaning technologies	stepan.com	0	0%	0/0 / (0%)	0%	0	0%

performance-enhancing chemical formulations	stepan.com	0	0%	0/0 / (0%)	0%	0	0%

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Company Overview

Company Name: Stepan

Website: stepan.com

Stock Symbol: SCL

About:

Stepan delivers innovative chemical solutions that advance product performance, support sustainability goals, and meet industry standards for manufacturers seeking reliability, safety, and superior quality in every application.

AI Brand Visibility Targets

Relevant Entities

Specialty chemical manufacturing solutions
Sustainable surfactants and additives
Agricultural products for crop protection
Innovative industrial cleaning technologies
Performance-enhancing chemical formulations

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About RankLens

RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Metric Definitions

Rank (Avg): Average ranking position of the entity across all sampling iterations (lower is better).
LLM Confidence: The normalized confidence score the LLM reports for its answers including your brand.
Brand Appearance (SoV): How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.
Brand Discovery: The probability (as a percentage) that the brand appears in an LLM response for the tested entities.
Brand Target: A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.
Brand Match: Accuracy of matching the results to the intended brand name or website.
Visibility Index: An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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