Sentry Insurance Group AI Brand Visibility (February, 2026)

AI BRAND VISIBILITY CHART

ChatGPT Visibility Report

Executive Visibility Summary

AI Brand Visibility for Sentry Insurance Group (sentry.com) shows an extremely low level of exposure in AI results, led by claims handling services with a Visibility Index of 50, an average rank of 8.0, and discovery in about 75% of sampled responses. Across all 5 entities linked to Sentry Insurance Group, the average Visibility Index is about 23, with limited LLM confidence at roughly 24% and moderate brand discovery around 40%. For the top entity claims handling services, AI responses show solid confidence at about 62% and solid brand match near 75%, indicating below target visibility quality for the strongest touchpoint. Another key entity, coverage for various industries, holds a low Visibility Index of 48 with solid discovery (about 75% of responses) and moderate confidence near 57%. In addition, personal and commercial insurance shows extremely low visibility, combining a Visibility Index of 17 with moderate discovery near 50% and no measurable confidence near 0%. Taken together, these results show that Sentry Insurance Group is still early in its AI visibility journey and will benefit from focused initiatives to increase recognition in model responses.

AI BRAND ENTITY REPORT

Entity	Website	Rank (Avg)	LLM Confidence	Brand Appearance (SoV)	Brand Discovery	Brand Target	Brand Match
personal and commercial insurance	sentry.com	19	0%	2/4 / (2.5%)	50%	0	80%

risk management solutions	sentry.com	0	0%	0/0 / (0%)	0%	0	0%

claims handling services	sentry.com	8	62%	3/4 / (3.75%)	75%	13	75%

customer service excellence	sentry.com	0	0%	0/0 / (0%)	0%	0	0%

coverage for various industries	sentry.com	16	57%	3/4 / (3.75%)	75%	13	80%

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Company Overview

Company Name: Sentry Insurance Group

Website: sentry.com

About:

Sentry Insurance Group delivers reliable business insurance solutions, focusing on personalized service and comprehensive coverage to help companies manage risk confidently across diverse industries.

AI Brand Visibility Targets

Relevant Entities

Personal and commercial insurance
Risk management solutions
Claims handling services
Customer service excellence
Coverage for various industries

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About RankLens

RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Metric Definitions

Rank (Avg): Average ranking position of the entity across all sampling iterations (lower is better).
LLM Confidence: The normalized confidence score the LLM reports for its answers including your brand.
Brand Appearance (SoV): How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.
Brand Discovery: The probability (as a percentage) that the brand appears in an LLM response for the tested entities.
Brand Target: A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.
Brand Match: Accuracy of matching the results to the intended brand name or website.
Visibility Index: An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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