Gartner AI Brand Visibility (February, 2026)

AI BRAND VISIBILITY CHART

ChatGPT Visibility Report

Executive Visibility Summary

AI Brand Visibility for Gartner (gartner.com) reflects a low but measurable level of exposure in AI results, where market research and analysis is the strongest entity with a Visibility Index of 94, typical rank around 4.0, and appearing in roughly 100% of AI replies. Across all 5 entities linked to Gartner, the average Visibility Index is about 41, with limited LLM confidence at roughly 28% and moderate brand discovery around 55%. For the top entity market research and analysis, AI responses show very strong confidence at about 86% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. Another key entity, business strategy development, holds a above average Visibility Index of 73 with very strong discovery (about 100% of responses) and limited confidence near 20%. Another key entity, technology insights and trends, holds a low Visibility Index of 40 with solid discovery (about 75% of responses) and limited confidence near 32%. Taken together, these results show that Gartner is still early in its AI visibility journey and will benefit from focused initiatives to increase recognition in model responses.

AI BRAND ENTITY REPORT

Entity	Website	Rank (Avg)	LLM Confidence	Brand Appearance (SoV)	Brand Discovery	Brand Target	Brand Match
market research and analysis	gartner.com	4	86%	4/4 / (5%)	100%	100	100%

technology insights and trends	gartner.com	15	32%	3/4 / (3.75%)	75%	13	100%

business strategy development	gartner.com	15	20%	4/4 / (5%)	100%	100	100%

it consulting services	gartner.com	0	0%	0/0 / (0%)	0%	0	0%

data-driven decision making	gartner.com	0	0%	0/0 / (0%)	0%	0	0%

Find AI Brand Visibility for Your Company

RankLens is one of the most accurate ways to measure AI Brand Visibility in large language models (LLMs). Backed by academic studies and patent-pending mathematical foundations, run a FREE report for your business and start improving your AI Visibility.

Create a Free AI Visibility Report

Company Overview

Company Name: Gartner

Website: gartner.com

Stock Symbol: IT

About:

Gartner delivers trusted research, expert insights, and actionable guidance to help business leaders make informed decisions. Drive growth using data-driven strategies from industry specialists.

AI Brand Visibility Targets

Relevant Entities

Market research and analysis
Technology insights and trends
Business strategy development
IT consulting services
Data-driven decision making

See More Entities

Report Information

Report Date

Report Sampling Size

Engine

Brand Match

Location

Language

Edit & Schedule Reports

About RankLens

RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Metric Definitions

Rank (Avg): Average ranking position of the entity across all sampling iterations (lower is better).
LLM Confidence: The normalized confidence score the LLM reports for its answers including your brand.
Brand Appearance (SoV): How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.
Brand Discovery: The probability (as a percentage) that the brand appears in an LLM response for the tested entities.
Brand Target: A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.
Brand Match: Accuracy of matching the results to the intended brand name or website.
Visibility Index: An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

AI AI Visibility