Dropbox AI Brand Visibility (February, 2026)

AI BRAND VISIBILITY CHART

ChatGPT Visibility Report

Executive Visibility Summary

AI Brand Visibility for Dropbox (dropbox.com) shows a solid, above-average level of exposure in AI results, led by secure document management solutions with a Visibility Index of 99, an average rank of 4.0, and discovery in about 100% of sampled responses. Across all 5 entities linked to Dropbox, the average Visibility Index is about 83, with very strong LLM confidence at roughly 81% and very strong brand discovery around 90%. For the top entity secure document management solutions, AI responses show very strong confidence at about 100% and solid brand match near 60%, indicating strong visibility quality for the strongest touchpoint. Cloud storage and file sharing also contributes to the brand’s footprint, with a Visibility Index of 97, very strong discovery close to 100% and very strong confidence around 94%. Data synchronization across devices also contributes to the brand’s footprint, with a Visibility Index of 93, very strong discovery close to 100% and very strong confidence around 81%. In summary, the patterns here show how Dropbox is interpreted by large language models and provide a roadmap for where to deepen or rebalance AI exposure.

AI BRAND ENTITY REPORT

Entity	Website	Rank (Avg)	LLM Confidence	Brand Appearance (SoV)	Brand Discovery	Brand Target	Brand Match
cloud storage and file sharing	dropbox.com	2	94%	4/4 / (5%)	100%	100	100%

online collaboration tools for teams	dropbox.com	11	60%	4/4 / (5%)	100%	100	100%

secure document management solutions	dropbox.com	4	100%	4/4 / (5%)	100%	100	60%

data synchronization across devices	dropbox.com	4	81%	4/4 / (5%)	100%	100	100%

file backup and recovery service	dropbox.com	9	69%	2/4 / (2.5%)	50%	0	100%

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Company Overview

Company Name: Dropbox

Website: dropbox.com

Stock Symbol: DBX

About:

Dropbox offers secure cloud storage, seamless file sharing, and reliable backup solutions to help teams organize documents efficiently while enhancing collaboration across any organization.

AI Brand Visibility Targets

Relevant Entities

Cloud storage and file sharing
Online collaboration tools for teams
Secure document management solutions
Data synchronization across devices
File backup and recovery service

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About RankLens

RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Metric Definitions

Rank (Avg): Average ranking position of the entity across all sampling iterations (lower is better).
LLM Confidence: The normalized confidence score the LLM reports for its answers including your brand.
Brand Appearance (SoV): How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.
Brand Discovery: The probability (as a percentage) that the brand appears in an LLM response for the tested entities.
Brand Target: A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.
Brand Match: Accuracy of matching the results to the intended brand name or website.
Visibility Index: An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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