Dropbox AI Brand Visibility (December, 2025)

ChatGPT Visibility Report

AI Brand Visibility for Dropbox (dropbox.com) reflects a solid, above-average level of exposure in AI results, where secure document management solutions is the strongest entity with a Visibility Index of 99, typical rank around 4.0, and appearing in roughly 100% of AI replies. Across all 5 entities linked to Dropbox, the average Visibility Index is about 83, with very strong LLM confidence at roughly 81% and very strong brand discovery around 90%. For the top entity secure document management solutions, AI responses show very strong confidence at about 100% and solid brand match near 60%, indicating strong visibility quality for the strongest touchpoint. Another key entity, cloud storage and file sharing, holds a strong Visibility Index of 97 with very strong discovery (about 100% of responses) and very strong confidence near 94%. In addition, data synchronization across devices shows strong visibility, combining a Visibility Index of 93 with very strong discovery near 100% and very strong confidence near 81%. Taken as a whole, these findings give Dropbox a concrete view of where AI models recognise the brand today and where targeted improvements can deliver the most lift.

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Company Name: Dropbox

Website: dropbox.com

Stock Symbol: DBX

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Relevant Entities

Cloud storage and file sharing Online collaboration tools for teams Secure document management solutions Data synchronization across devices File backup and recovery service See More Entities

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RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Rank (Avg)

Average ranking position of the entity across all sampling iterations (lower is better).

LLM Confidence

The normalized confidence score the LLM reports for its answers including your brand.

Brand Appearance (SoV)

How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.

Brand Discovery

The probability (as a percentage) that the brand appears in an LLM response for the tested entities.

Brand Target

A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.

Brand Match

Accuracy of matching the results to the intended brand name or website.

Visibility Index

An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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