Citigroup AI Brand Visibility (February, 2026)

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Executive Visibility Summary

AI Brand Visibility for Citigroup (citigroup.com) reflects a developing but still below-target level of exposure in AI results, where consumer banking solutions is the strongest entity with a Visibility Index of 95, typical rank around 4.0, and appearing in roughly 100% of AI replies. Across all 5 entities linked to Citigroup, the average Visibility Index is about 56, with solid LLM confidence at roughly 64% and solid brand discovery around 60%. For the top entity consumer banking solutions, AI responses show very strong confidence at about 89% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. Corporate finance advisory services also contributes to the brand’s footprint, with a Visibility Index of 92, very strong discovery close to 100% and very strong confidence around 80%. Investment banking and securities also contributes to the brand’s footprint, with a Visibility Index of 51, solid discovery close to 75% and solid confidence around 67%. In summary, the patterns here show how Citigroup is interpreted by large language models and provide a roadmap for where to deepen or rebalance AI exposure.

AI BRAND ENTITY REPORT
Entity Website Rank (Avg) LLM Confidence Brand Appearance (SoV) Brand Discovery Brand Target Brand Match Visibility Index
global financial services provider citigroup.com 3 85% 1/4 / (1.25%) 25% 13 100%
investment banking and securities citigroup.com 6 67% 3/4 / (3.75%) 75% 13 100%
consumer banking solutions citigroup.com 4 89% 4/4 / (5%) 100% 100 100%
wealth management strategies citigroup.com 0 0% 0/0 / (0%) 0% 0 0%
corporate finance advisory services citigroup.com 4 80% 4/4 / (5%) 100% 100 100%
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