Citigroup AI Brand Visibility (December, 2025)

ChatGPT Visibility Report

AI Brand Visibility for Citigroup (citigroup.com) points to a developing but still below-target level of exposure in AI results, with consumer banking solutions leading AI exposure on a Visibility Index of 95, an average rank of 4.0, and appearing in around 100% of measured iterations. Across all 5 entities linked to Citigroup, the average Visibility Index is about 56, with solid LLM confidence at roughly 64% and solid brand discovery around 60%. For the top entity consumer banking solutions, AI responses show very strong confidence at about 89% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. In addition, corporate finance advisory services shows strong visibility, combining a Visibility Index of 92 with very strong discovery near 100% and very strong confidence near 80%. In addition, investment banking and securities shows below target visibility, combining a Visibility Index of 51 with solid discovery near 75% and solid confidence near 67%. Taken as a whole, these findings give Citigroup a concrete view of where AI models recognise the brand today and where targeted improvements can deliver the most lift.

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Company Name: Citigroup

Website: citigroup.com

Stock Symbol: C

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Relevant Entities

Global financial services provider Investment banking and securities Consumer banking solutions Wealth management strategies Corporate finance advisory services See More Entities

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RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Rank (Avg)

Average ranking position of the entity across all sampling iterations (lower is better).

LLM Confidence

The normalized confidence score the LLM reports for its answers including your brand.

Brand Appearance (SoV)

How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.

Brand Discovery

The probability (as a percentage) that the brand appears in an LLM response for the tested entities.

Brand Target

A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.

Brand Match

Accuracy of matching the results to the intended brand name or website.

Visibility Index

An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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