Deere AI Brand Visibility (December, 2025)

ChatGPT Visibility Report

AI Brand Visibility for Deere (deere.com) reflects a developing but still below-target level of exposure in AI results, where construction vehicle technology is the strongest entity with a Visibility Index of 96, typical rank around 2.0, and appearing in roughly 100% of AI replies. Across all 5 entities linked to Deere, the average Visibility Index is about 67, with very strong LLM confidence at roughly 80% and solid brand discovery around 75%. For the top entity construction vehicle technology, AI responses show very strong confidence at about 91% and moderate brand match near 45%, indicating strong visibility quality for the strongest touchpoint. In addition, heavy-duty landscaping tools shows strong visibility, combining a Visibility Index of 91 with very strong discovery near 100% and solid confidence near 76%. In addition, agricultural machinery and equipment shows below target visibility, combining a Visibility Index of 62 with solid discovery near 75% and very strong confidence near 100%. Taken as a whole, these findings give Deere a concrete view of where AI models recognise the brand today and where targeted improvements can deliver the most lift.

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Company Name: Deere

Website: deere.com

Stock Symbol: DE

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Relevant Entities

Agricultural machinery and equipment Construction vehicle technology Sustainable farming solutions Precision agriculture innovations Heavy-duty landscaping tools See More Entities

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RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Rank (Avg)

Average ranking position of the entity across all sampling iterations (lower is better).

LLM Confidence

The normalized confidence score the LLM reports for its answers including your brand.

Brand Appearance (SoV)

How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.

Brand Discovery

The probability (as a percentage) that the brand appears in an LLM response for the tested entities.

Brand Target

A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.

Brand Match

Accuracy of matching the results to the intended brand name or website.

Visibility Index

An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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