Travel + Leisure AI Brand Visibility (December, 2025)
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Executive Visibility Summary
AI Brand Visibility for Travel + Leisure (travelandleisureco.com) points to a low but measurable level of exposure in AI results, with destination exploration guides leading AI exposure on a Visibility Index of 98, an average rank of 353.0, and appearing in around 100% of measured iterations. Across all 5 entities linked to Travel + Leisure, the average Visibility Index is about 34, with limited LLM confidence at roughly 24% and moderate brand discovery around 40%. For the top entity destination exploration guides, AI responses show very strong confidence at about 96% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. In addition, leisure travel resources shows above average visibility, combining a Visibility Index of 74 with very strong discovery near 100% and limited confidence near 23%. Taken together, these results show that Travel + Leisure is still early in its AI visibility journey and will benefit from focused initiatives to increase recognition in model responses.
AI BRAND ENTITY REPORT
| Entity | Website | Rank (Avg) | LLM Confidence | Brand Appearance (SoV) | Brand Discovery | Brand Target | Brand Match | Visibility Index | |||
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| travel experience enhancement | travelandleisureco.com | 0 | 0% | 0/0 / (0%) | 0% | 0 | 0% | ||||
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| vacation planning services | travelandleisureco.com | 0 | 0% | 0/0 / (0%) | 0% | 0 | 0% | ||||
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| destination exploration guides | travelandleisureco.com | 353 | 96% | 4/4 / (5%) | 100% | 100 | 100% | ||||
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| leisure travel resources | travelandleisureco.com | 16 | 23% | 4/4 / (5%) | 100% | 100 | 100% | ||||
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| hospitality and tourism insights | travelandleisureco.com | 0 | 0% | 0/0 / (0%) | 0% | 0 | 0% | ||||
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