Post Holdings AI Brand Visibility (December, 2025)

ChatGPT Visibility Report

AI Brand Visibility for Post Holdings (postholdings.com) reflects an extremely low level of exposure in AI results, where packaged food products company is the strongest entity with a Visibility Index of 47, typical rank around 15.0, and appearing in roughly 75% of AI replies. Across all 5 entities linked to Post Holdings, the average Visibility Index is about 19, with limited LLM confidence at roughly 29% and limited brand discovery around 25%. For the top entity packaged food products company, AI responses show moderate confidence at about 53% and very strong brand match near 100%, indicating low visibility quality for the strongest touchpoint. Another key entity, food brands portfolio management, holds a low Visibility Index of 46 with moderate discovery (about 50% of responses) and very strong confidence near 90%. Overall, the report highlights sizeable gaps in how Post Holdings is surfaced by large language models, underscoring the need for stronger brand signals and content aligned to AI discovery.

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Company Name: Post Holdings

Website: postholdings.com

Stock Symbol: POST

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Relevant Entities

Packaged food products company Consumer goods manufacturing industry Nutrition and health solutions Food brands portfolio management Private label food offerings See More Entities

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RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Rank (Avg)

Average ranking position of the entity across all sampling iterations (lower is better).

LLM Confidence

The normalized confidence score the LLM reports for its answers including your brand.

Brand Appearance (SoV)

How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.

Brand Discovery

The probability (as a percentage) that the brand appears in an LLM response for the tested entities.

Brand Target

A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.

Brand Match

Accuracy of matching the results to the intended brand name or website.

Visibility Index

An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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