Fannie Mae AI Brand Visibility (December, 2025)
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Executive Visibility Summary
AI Brand Visibility for Fannie Mae (fanniemae.com) points to a developing but still below-target level of exposure in AI results, with affordable housing finance solutions leading AI exposure on a Visibility Index of 99, an average rank of 2.0, and appearing in around 100% of measured iterations. Across all 5 entities linked to Fannie Mae, the average Visibility Index is about 58, with moderate LLM confidence at roughly 56% and solid brand discovery around 60%. For the top entity affordable housing finance solutions, AI responses show very strong confidence at about 99% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. Another key entity, mortgage market stability initiatives, holds a strong Visibility Index of 97 with very strong discovery (about 100% of responses) and very strong confidence near 93%. In addition, homeownership support and education shows strong visibility, combining a Visibility Index of 94 with very strong discovery near 100% and very strong confidence near 86%. Overall, the report clarifies where Fannie Mae already performs well in AI results and which entities should be prioritized to further strengthen visibility and consistency.
AI BRAND ENTITY REPORT
| Entity | Website | Rank (Avg) | LLM Confidence | Brand Appearance (SoV) | Brand Discovery | Brand Target | Brand Match | Visibility Index | |||
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| affordable housing finance solutions | fanniemae.com | 2 | 99% | 4/4 / (5%) | 100% | 100 | 100% | ||||
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| homeownership support and education | fanniemae.com | 3 | 86% | 4/4 / (5%) | 100% | 100 | 100% | ||||
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| mortgage market stability initiatives | fanniemae.com | 2 | 93% | 4/4 / (5%) | 100% | 100 | 100% | ||||
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| community investment strategies report | fanniemae.com | 0 | 0% | 0/0 / (0%) | 0% | 0 | 0% | ||||
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| sustainable real estate practices | fanniemae.com | 0 | 0% | 0/0 / (0%) | 0% | 0 | 0% | ||||
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