Zoetis AI Brand Visibility (February, 2026)

AI BRAND VISIBILITY CHART

ChatGPT Visibility Report

Executive Visibility Summary

AI Brand Visibility for Zoetis (zoetis.com) indicates a developing but still below-target level of exposure in AI results, with animal health solutions currently at the top of the list on a Visibility Index of 99, an average rank of 1.0, and discovery close to 100%. Across all 5 entities linked to Zoetis, the average Visibility Index is about 53, with moderate LLM confidence at roughly 56% and solid brand discovery around 60%. For the top entity animal health solutions, AI responses show very strong confidence at about 100% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. In addition, companion animal care products shows above average visibility, combining a Visibility Index of 85 with very strong discovery near 100% and moderate confidence near 59%. Another key entity, veterinary pharmaceuticals development, holds a below target Visibility Index of 62 with solid discovery (about 75% of responses) and very strong confidence near 100%. In summary, the patterns here show how Zoetis is interpreted by large language models and provide a roadmap for where to deepen or rebalance AI exposure.

AI BRAND ENTITY REPORT

Entity	Website	Rank (Avg)	LLM Confidence	Brand Appearance (SoV)	Brand Discovery	Brand Target	Brand Match
animal health solutions	zoetis.com	1	100%	4/4 / (5%)	100%	100	100%

veterinary pharmaceuticals development	zoetis.com	1	100%	3/4 / (3.75%)	75%	13	100%

livestock disease management	zoetis.com	18	20%	1/4 / (1.25%)	25%	13	80%

companion animal care products	zoetis.com	8	59%	4/4 / (5%)	100%	100	100%

biotechnology and healthcare innovation	zoetis.com	0	0%	0/0 / (0%)	0%	0	0%

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Company Overview

Company Name: Zoetis

Website: zoetis.com

Stock Symbol: ZTS

About:

Zoetis provides advanced animal health solutions, supporting veterinarians and farmers with innovative medicines, diagnostics, vaccines, and technology to improve livestock productivity and companion animal care.

AI Brand Visibility Targets

Relevant Entities

Animal health solutions
Veterinary pharmaceuticals development
Livestock disease management
Companion animal care products
Biotechnology and healthcare innovation

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About RankLens

RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Metric Definitions

Rank (Avg): Average ranking position of the entity across all sampling iterations (lower is better).
LLM Confidence: The normalized confidence score the LLM reports for its answers including your brand.
Brand Appearance (SoV): How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.
Brand Discovery: The probability (as a percentage) that the brand appears in an LLM response for the tested entities.
Brand Target: A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.
Brand Match: Accuracy of matching the results to the intended brand name or website.
Visibility Index: An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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