Lennar AI Brand Visibility (February, 2026)

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Executive Visibility Summary

AI Brand Visibility for Lennar (lennar.com) reflects a low but measurable level of exposure in AI results, where residential home construction services is the strongest entity with a Visibility Index of 99, typical rank around 2.0, and appearing in roughly 100% of AI replies. Across all 5 entities linked to Lennar, the average Visibility Index is about 39, with limited LLM confidence at roughly 38% and moderate brand discovery around 40%. For the top entity residential home construction services, AI responses show very strong confidence at about 100% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. Another key entity, new housing development projects, holds a strong Visibility Index of 95 with very strong discovery (about 100% of responses) and very strong confidence near 88%. Overall, the report highlights sizeable gaps in how Lennar is surfaced by large language models, underscoring the need for stronger brand signals and content aligned to AI discovery.

AI BRAND ENTITY REPORT
Entity Website Rank (Avg) LLM Confidence Brand Appearance (SoV) Brand Discovery Brand Target Brand Match Visibility Index
residential home construction services lennar.com 2 100% 4/4 / (5%) 100% 100 100%
new housing development projects lennar.com 3 88% 4/4 / (5%) 100% 100 100%
sustainable living community designs lennar.com 0 0% 0/0 / (0%) 0% 0 0%
homebuyer education and resources lennar.com 0 0% 0/0 / (0%) 0% 0 0%
innovative architectural design trends lennar.com 0 0% 0/0 / (0%) 0% 0 0%
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