International Paper AI Brand Visibility (December, 2025)
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Executive Visibility Summary
AI Brand Visibility for International Paper (internationalpaper.com) reflects a low but measurable level of exposure in AI results, where packaging solutions for industries is the strongest entity with a Visibility Index of 95, typical rank around 3.0, and appearing in roughly 100% of AI replies. Across all 5 entities linked to International Paper, the average Visibility Index is about 31, with limited LLM confidence at roughly 38% and limited brand discovery around 35%. For the top entity packaging solutions for industries, AI responses show very strong confidence at about 88% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. In addition, sustainable paper products manufacturing shows below target visibility, combining a Visibility Index of 62 with solid discovery near 75% and very strong confidence near 100%. In summary, International Paper has limited current reach inside AI systems, making this a baseline from which to track gains as optimization work is rolled out.
AI BRAND ENTITY REPORT
| Entity | Website | Rank (Avg) | LLM Confidence | Brand Appearance (SoV) | Brand Discovery | Brand Target | Brand Match | Visibility Index | |||
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| sustainable paper products manufacturing | internationalpaper.com | 1 | 100% | 3/4 / (3.75%) | 75% | 13 | 100% | ||||
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| forest management and conservation | internationalpaper.com | 0 | 0% | 0/0 / (0%) | 0% | 0 | 0% | ||||
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| packaging solutions for industries | internationalpaper.com | 3 | 88% | 4/4 / (5%) | 100% | 100 | 100% | ||||
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| renewable resource utilization practices | internationalpaper.com | 0 | 0% | 0/0 / (0%) | 0% | 0 | 0% | ||||
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| recycling and waste reduction initiatives | internationalpaper.com | 0 | 0% | 0/0 / (0%) | 0% | 0 | 0% | ||||
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