Graphic Packaging Holding AI Brand Visibility (February, 2026)

ChatGPT Visibility Report

AI Brand Visibility for Graphic Packaging Holding (graphicpkg.com) shows a developing but still below-target level of exposure in AI results, led by innovative product design services with a Visibility Index of 99, an average rank of 1.0, and discovery in about 100% of sampled responses. Across all 5 entities linked to Graphic Packaging Holding, the average Visibility Index is about 68, with solid LLM confidence at roughly 67% and solid brand discovery around 75%. For the top entity innovative product design services, AI responses show very strong confidence at about 100% and solid brand match near 72%, indicating strong visibility quality for the strongest touchpoint. Another key entity, flexible paperboard manufacturing, holds a strong Visibility Index of 99 with very strong discovery (about 100% of responses) and very strong confidence near 100%. In addition, consumer goods packaging options shows strong visibility, combining a Visibility Index of 95 with very strong discovery near 100% and very strong confidence near 87%. Taken as a whole, these findings give Graphic Packaging Holding a concrete view of where AI models recognise the brand today and where targeted improvements can deliver the most lift.

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Company Name: Graphic Packaging Holding

Website: graphicpkg.com

Stock Symbol: GPK

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Relevant Entities

Sustainable packaging solutions Innovative product design services Flexible paperboard manufacturing Consumer goods packaging options Eco-friendly food containers See More Entities

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RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Rank (Avg)

Average ranking position of the entity across all sampling iterations (lower is better).

LLM Confidence

The normalized confidence score the LLM reports for its answers including your brand.

Brand Appearance (SoV)

How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.

Brand Discovery

The probability (as a percentage) that the brand appears in an LLM response for the tested entities.

Brand Target

A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.

Brand Match

Accuracy of matching the results to the intended brand name or website.

Visibility Index

An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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