Arthur J. Gallagher AI Brand Visibility (December, 2025)

ChatGPT Visibility Report

AI Brand Visibility for Arthur J. Gallagher (ajg.com) reflects a low but measurable level of exposure in AI results, where insurance brokerage services is the strongest entity with a Visibility Index of 96, typical rank around 4.0, and appearing in roughly 100% of AI replies. Across all 5 entities linked to Arthur J. Gallagher, the average Visibility Index is about 43, with moderate LLM confidence at roughly 40% and moderate brand discovery around 50%. For the top entity insurance brokerage services, AI responses show very strong confidence at about 92% and very strong brand match near 94%, indicating strong visibility quality for the strongest touchpoint. In addition, employee benefits consulting shows strong visibility, combining a Visibility Index of 95 with very strong discovery near 100% and very strong confidence near 88%. In addition, commercial insurance coverage shows extremely low visibility, combining a Visibility Index of 23 with moderate discovery near 50% and limited confidence near 21%. Taken together, these results show that Arthur J. Gallagher is still early in its AI visibility journey and will benefit from focused initiatives to increase recognition in model responses.

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Company Name: Arthur J. Gallagher

Website: ajg.com

Stock Symbol: AJG

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Relevant Entities

Risk management solutions Insurance brokerage services Employee benefits consulting Commercial insurance coverage Global risk advisory services See More Entities

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RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Rank (Avg)

Average ranking position of the entity across all sampling iterations (lower is better).

LLM Confidence

The normalized confidence score the LLM reports for its answers including your brand.

Brand Appearance (SoV)

How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.

Brand Discovery

The probability (as a percentage) that the brand appears in an LLM response for the tested entities.

Brand Target

A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.

Brand Match

Accuracy of matching the results to the intended brand name or website.

Visibility Index

An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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