Airbnb AI Brand Visibility (December, 2025)
Run Latest Report/More AI ModelsAI BRAND VISIBILITY CHART
ChatGPT Visibility Report
Executive Visibility Summary
AI Brand Visibility for Airbnb (airbnb.com) indicates a developing but still below-target level of exposure in AI results, with unique travel experiences currently at the top of the list on a Visibility Index of 99, an average rank of 1.0, and discovery close to 100%. Across all 5 entities linked to Airbnb, the average Visibility Index is about 68, with very strong LLM confidence at roughly 98% and very strong brand discovery around 80%. For the top entity unique travel experiences, AI responses show very strong confidence at about 100% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. Short-term rental marketplace also contributes to the brand’s footprint, with a Visibility Index of 62, solid discovery close to 75% and very strong confidence around 100%. Another key entity, peer-to-peer lodging service, holds a below target Visibility Index of 62 with solid discovery (about 75% of responses) and very strong confidence near 100%. Taken as a whole, these findings give Airbnb a concrete view of where AI models recognise the brand today and where targeted improvements can deliver the most lift.
AI BRAND ENTITY REPORT
| Entity | Website | Rank (Avg) | LLM Confidence | Brand Appearance (SoV) | Brand Discovery | Brand Target | Brand Match | Visibility Index | |||
|---|---|---|---|---|---|---|---|---|---|---|---|
| short-term rental marketplace | airbnb.com | 1 | 100% | 3/4 / (3.75%) | 75% | 13 | 100% | ||||
|
|
|||||||||||
| vacation accommodation options | airbnb.com | 1 | 88% | 3/4 / (3.75%) | 75% | 13 | 100% | ||||
|
|
|||||||||||
| peer-to-peer lodging service | airbnb.com | 1 | 100% | 3/4 / (3.75%) | 75% | 13 | 100% | ||||
|
|
|||||||||||
| unique travel experiences | airbnb.com | 1 | 100% | 4/4 / (5%) | 100% | 100 | 100% | ||||
|
|
|||||||||||
| local hosts and guests | airbnb.com | 1 | 100% | 3/4 / (3.75%) | 75% | 13 | 100% | ||||
|
|
|||||||||||
Find AI Brand Visibility for Your Company
RankLens is one of the most accurate ways to measure AI Brand Visibility in large language models (LLMs). Backed by academic studies and patent-pending mathematical foundations, run a FREE report for your business and start improving your AI Visibility.
Create a Free AI Visibility Report