Western Digital AI Brand Visibility (February, 2026)

AI BRAND VISIBILITY CHART

ChatGPT Visibility Report

Executive Visibility Summary

AI Brand Visibility for Western Digital (westerndigital.com) shows a low but measurable level of exposure in AI results, led by solid state drives with a Visibility Index of 98, an average rank of 2.0, and discovery in about 100% of sampled responses. Across all 5 entities linked to Western Digital, the average Visibility Index is about 40, with moderate LLM confidence at roughly 54% and moderate brand discovery around 45%. For the top entity solid state drives, AI responses show very strong confidence at about 96% and very strong brand match near 100%, indicating strong visibility quality for the strongest touchpoint. In addition, external hard drives shows below target visibility, combining a Visibility Index of 62 with solid discovery near 75% and very strong confidence near 100%. Another key entity, data storage solutions, holds a low Visibility Index of 41 with moderate discovery (about 50% of responses) and solid confidence near 75%. Taken together, these results show that Western Digital is still early in its AI visibility journey and will benefit from focused initiatives to increase recognition in model responses.

AI BRAND ENTITY REPORT

Entity	Website	Rank (Avg)	LLM Confidence	Brand Appearance (SoV)	Brand Discovery	Brand Target	Brand Match
data storage solutions	westerndigital.com	10	75%	2/4 / (2.5%)	50%	0	100%

external hard drives	westerndigital.com	1	100%	3/4 / (3.75%)	75%	13	100%

solid state drives	westerndigital.com	2	96%	4/4 / (5%)	100%	100	100%

cloud backup services	westerndigital.com	0	0%	0/0 / (0%)	0%	0	0%

digital data management	westerndigital.com	0	0%	0/0 / (0%)	0%	0	0%

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Company Overview

Company Name: Western Digital

Website: westerndigital.com

Stock Symbol: WDC

About:

Western Digital delivers dependable data storage solutions for businesses and individuals, offering advanced technology to securely store, manage, and access valuable information with confidence.

AI Brand Visibility Targets

Relevant Entities

Data storage solutions
External hard drives
Solid state drives
Cloud backup services
Digital data management

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About RankLens

RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Metric Definitions

Rank (Avg): Average ranking position of the entity across all sampling iterations (lower is better).
LLM Confidence: The normalized confidence score the LLM reports for its answers including your brand.
Brand Appearance (SoV): How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.
Brand Discovery: The probability (as a percentage) that the brand appears in an LLM response for the tested entities.
Brand Target: A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.
Brand Match: Accuracy of matching the results to the intended brand name or website.
Visibility Index: An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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