Grocery Outlet Holding AI Brand Visibility (December, 2025)

ChatGPT Visibility Report

AI Brand Visibility for Grocery Outlet Holding (groceryoutlet.com) shows a solid, above-average level of exposure in AI results, led by discount grocery shopping experience with a Visibility Index of 96, an average rank of 7.0, and discovery in about 100% of sampled responses. Across all 5 entities linked to Grocery Outlet Holding, the average Visibility Index is about 71, with solid LLM confidence at roughly 70% and very strong brand discovery around 80%. For the top entity discount grocery shopping experience, AI responses show very strong confidence at about 92% and solid brand match near 66%, indicating strong visibility quality for the strongest touchpoint. Fresh produce at low prices also contributes to the brand’s footprint, with a Visibility Index of 93, very strong discovery close to 100% and very strong confidence around 82%. Value-focused supermarket chain also contributes to the brand’s footprint, with a Visibility Index of 87, very strong discovery close to 100% and solid confidence around 63%. Taken as a whole, these findings give Grocery Outlet Holding a concrete view of where AI models recognise the brand today and where targeted improvements can deliver the most lift.

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Company Name: Grocery Outlet Holding

Website: groceryoutlet.com

Stock Symbol: GO

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Relevant Entities

Discount grocery shopping experience Affordable food options available Value-focused supermarket chain Fresh produce at low prices Unique savings on groceries See More Entities

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RankLens measures how visible a brand is inside large language models (LLMs). It runs controlled sampling of AI responses, tracks where and how often your brand is mentioned, and normalizes the results into a Visibility Index so you can benchmark and track AI brand presence over time. RankLens is based on Entity-Conditioned Probing + Resampling principles.

Rank (Avg)

Average ranking position of the entity across all sampling iterations (lower is better).

LLM Confidence

The normalized confidence score the LLM reports for its answers including your brand.

Brand Appearance (SoV)

How many times the brand or website appears in the sampled responses out of total iterations. Share of Voice (SoV): % of all responses the AI assigned to a brand compared to all other brands.

Brand Discovery

The probability (as a percentage) that the brand appears in an LLM response for the tested entities.

Brand Target

A normalized measure based on confidence interval width showing how tightly focused the LLM responses are on the brand.

Brand Match

Accuracy of matching the results to the intended brand name or website.

Visibility Index

An overall score out of 100 combining probability, confidence, and targeting to summarize AI brand visibility.

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